What is a competitive marketing salary in 2020?

Are you looking for marketing salary information? In this constantly evolving and changing environment, we have updated our 2020 Robert Half Salary Guide to reflect the impacts COVID-19 has had on the workplace, so you can have access to the most up-to-date salaries of marketing professionals and insights to help you navigate the months ahead.

Download a copy of the Robert Half 2020 Salary Guide now.

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Marketing salary trends

Technology continues to transform the platform and services that marketing professionals have access to, increasing the demand for highly qualified candidates with technical aptitude and the confidence to work in a change environment.

Here are two key areas impacting marketing salary trends:

1
The search is on for marketing professionals with expertise in areas such as data analytics, demand generation, automation and artificial intelligence.
2
Employers are seeking all-round and versatile marketing professionals who can demonstrate experience in developing and implementing marketing strategies across all marketing channels (digital, print, social, etc) as well as managing internal and external stakeholders.

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