Posted by Robert Half on 07 July 2013
In this video, Pollenizer CEO and co-founder Phil Morle discusses how business start-ups are creating an innovation practice that corporates can learn from.
Corporations are designed to optimise and scale value that already exists. Start-up innovation is focused on discovering something that does not exist yet. Starting only with an idea, and figuring out what might actually work as a business model.
Businesses can benefit from start-up science as it allows them to:
- Disrupt their industries before they are disrupted themselves
- Fail fast, fail cheap, and learn quicker than their competitors; and ultimately
- Grow the profit centres of the future.
Pollenizer is an online venture builder based in Australia and South East Asia. They create brand new web/mobile businesses and grow them from idea through to sustainability with co-investment, talent, technical services, consulting and education.